Aydin Dortok MD
Aydin Dortok MD has led communications, public affairs, patient advocacy and market access activities in top ranking pharma companies and he also ran a successful communication agency. Dr. Dortok has very strong experience in Pharma, Medical Devices and Diagnostics, Healthcare Services sectors, as well as related industries such as food & beverage.
Aydin is acknowledged as a very result driven, passionate and determined executive who succeeds in achieving strong financial results and major transformations in all roles assumed.
He held global, regional & local pharma executive roles in seven countries. Aydin is highly experienced in a broad range of other line functions in pharma; marketing & sales, general management, medical, registration and project management in different therapeutic areas.
Aydin led two global launches of a cancer drug, which reached the peak global sales of $ 4.8 billion in 2014.
As the Regional Head of External Affairs Europe, he initiated and implemented Rare Cancers in Europe Project that resulted in 39 recommendations to the decision/policy makers of EU and member states.
He also worked as country head of Poland successfully re-structured the company and achieved of 22%, 14% and 30% growth in 3 consecutive years. Where, he initiated and implemented a 3 years long highly successful communication campaign; ‘’Cancer is not a death sentence’’ triggering many changes towards cancer followed by the start of reimbursement of new pharmaceuticals.
He established his own healthcare communications company based in Istanbul. He supported more than 10 international pharma and medical device companies, local affiliates, more than 10 healthcare NGOs and 2 big hospital chains with his agency.